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Holistic Fitness Nike
@ Nike House of Innovation PAR/002
As a continuation of the previous campaign Future Fitness, Holistic Fitness creates a soft and colourful space for her to find exactly what she needs for her sports of choice.
For this campaign we took a sustainable approach and decided to upcycle the drapes of the previous campaign and create a Paris-only limited collection of sport bags. The collection was an instant success, going sold out in just a few days!
Bags designed by Local Stranger Workshop and the space by Random Studio.
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